Herzing Blog

Digital marketing isn’t just about catchy ads and clever hashtags. It’s a fast-moving, data-driven field that demands both creativity and coordination.

To meet the growing need for professionals who can blend marketing savvy with orchestration skills, Herzing launched a new diploma program in Digital Marketing and Project Management. It’s designed to give students the know-how and tools to get started in this dynamic field.

But what opportunities are out there? In this post, we’ll walk you through five popular roles. From SEO to social media and content strategy to campaign leadership, you’ll get a feel for what each job entails—and what a typical day might look like.

Leaning toward a career in business but not sure which area to focus on? With so many options, it can be hard to find the one that best aligns with your strengths, interests, and future goals.

After all, you can specialize in anything from managing financial data and ensuring regulatory compliance to optimizing logistics and safeguarding workplace health.

In this post, we’re comparing three specialized business programs: accounting and payroll administration, supply chain management and logistics, and occupational health and safety. We highlight key factors like skills gained, job demand, work environment, and career prospects.

By the end, you’ll have a clearer sense of which business program is the best fit for you based on your personal interests and career goals.

Ever wonder why people sometimes take shortcuts, even when they know it could be risky?

Occupational health and safety (OHS) professionals need to understand the psychological aspects that govern workplace safety so they can grasp why employees act—or don’t act—in safe ways.

In this post, we explore the relationship between psychology and workplace safety, delving into the factors that influence employee behaviour and decision making. We also offer tips on how organizations can leverage psychological principles to cultivate a culture of safety and compliance, ultimately fostering a safer and healthier work environment.

Updated December 2024

You may have heard that bookkeepers and accounting technicians are being automated out of existence thanks to artificial intelligence.

AI technology and tools like ChatGPT are transforming the world of work by automating tasks and improving efficiency. Unfortunately, the World Economic Forum identified accounting, payroll, and bookkeeping clerks as at-risk jobs that are set to become increasingly redundant.

But that's based on the notion that bookkeepers are little more than data entry clerks. For those who are eager to take on more analytical and advisory responsibilities, the adoption of AI can actually be a good thing.

The bottom line? Accounting professionals are still in demand, but the way they do their jobs is changing. Keep reading to find out how.

Tazeen Amir (middle) receiving the Herzing Cup from founder Henry Herzing (left) and COO Frank Cianciaruso (right)

Communication skills are on virtually every employer’s most-wanted list. So here at Herzing, we established the Herzing Cup as a way to recognize the outstanding communication skills of our students. Each year, the cup is awarded to the student who delivers the best oral presentation.

This year’s winner is Tazeen Amir, a doctor from Pakistan who is about to complete Herzing’s occupational health and safety program.

We connected with Tazeen to learn more about her fascinating background, her thoughts on the award, and her overall experience at Herzing. Here’s her story.

Daniel Dubreuil has made a career out of combining his passions for sales, technology, and teaching. An award-winning salesman, he embraced the power of computers early on and has shared his experience and expertise with hundreds of students over the years.

He has been teaching at Herzing for 25 years and was recently recognized as our Instructor of the Year—the third time he has received that honour!

We spoke with Daniel recently to learn more about his fascinating career journey. Here are the highlights of that conversation.

If you’re concerned about the planet but want a career outside of environmental sciences and engineering, you’re in luck.

Many people think of green jobs as those that are directly linked to preserving natural resources or fighting climate change, like ecologist and solar engineer. But the truth is that there are all kinds of non-STEM careers that support environmental well-being.

In this blog, we explore six non-traditional career paths in sustainability you might want to consider. See how they contribute to a cleaner, greener world and learn about the challenges and rewards go along with them.

Updated December 2024

A lot of people opt for a business administration diploma over a degree because a diploma provides streamlined training and a quicker route to employment.

While a degree is a three- or four-year commitment, most business diplomas can be completed in two years or less. You can graduate fast and get straight to work.

But what options will you have after business college? What business administration career paths are open to diploma holders?

Updated December 2024

When you think about career colleges, what sorts of programs come to mind? Many people instantly think of courses like health care aide, office administration, and computer networking. And while those certainly exist, the full range of course offerings is far more diverse than you might imagine.

Keep reading to learn about some unique career college programs that often go unnoticed but offer a specialized education leading to exciting career prospects.

Karmina Nieto had spent years working in odd jobs, eventually ending up in a management role for a cleaning services company. But when the pandemic hit, her job disappeared, and another promising opportunity fell through at the last minute.

Her career needed a reset. She took a pause and did some soul searching to figure out what she wanted to do.

She completed the medical office administration program at Herzing, but found it wasn’t quite the right fit. After working in an office for a while, she realized she really enjoyed the financial aspect—so she took advantage of the Herzing Open Education Program (HOEP) to do an accounting and payroll diploma tuition-free.

She struggled initially, but thanks to hard work and lots of instructor support, she made it through.

Read on to learn more about her remarkable story.