Updated December 2022

“If you want to make it in broadcasting, you can’t be a one-trick pony.” Wise words from Winnipeg broadcasting guru and Herzing instructor, Bev Edmondson. 

Anyone who's studied with Bev over the past 20 years has heard this piece of advice over and over in her classroom. And it’s more true now than ever! 

The world of broadcasting has changed dramatically since the dawn of the internet. Gone are the days when radio and television were your only two options. From podcasts to YouTube to virtually limitless possibilities for content production on social media—there are so many new ways to tell stories and share news. 

Broadcasting has come a long way over the last 20 years. The internet and new forms of digital media have completely changed the way we produce, share, and consume news. They've even changed what we consider news.

Where traditional broadcasting training focused on radio and television, new programs are expanding to include other key channels - like podcasting, YouTube, and the wide world of social media content production.

Dreaming of a career in broadcasting? There are more career options now than ever before.