Herzing Blog

Some people are drawn to broadcasting and media communications because they want to get in front of the camera or microphone. Others are passionate about behind-the-scenes work like writing, producing, promoting, editing, and researching. And still others are interested in digital content creation and social media management.

Careers in communications and media encompass a fairly wide range and can be both creative and technical. Keep reading to learn about 10 top examples, divided into categories for easier navigation.

Herzing Cup winner Sam Brownell (center) with Career Development Director Caroline Glowatski (left) and Director of Educational Funding Michelle Moncado (right)

Each year, Herzing College hosts a competition among its campuses for the best student presentation.

The national winner gets flown to the College’s annual meeting to share his or her story and receive the Herzing Cup.

Photo: Michael Ledda at his home in Winnipeg

Before Covid-19 wreaked havoc on Winnipeg, Michael Ledda was living life as usual. He was busy working full-time as a chef, happy with his job, and making a steady income to support his three children. 

But when the lockdown started, Michael’s entire world quickly crumbled. Before long, he was out of a job. Things got so tight financially, he had to sell off his possessions just to pay rent. 

Sadly, Michael’s story is not unique. So many Winipeggers lost their jobs during the pandemic, the CBC wrote an article about it, featuring Michael and several others. 

Jenna Boholij (Herzing’s Director of Marketing Communications) read the CBC story and was so moved by Michael’s struggle, she proposed an idea.  

Why not offer him a full scholarship, so he can re-train and get back on his feet? 

The entire Herzing team got on board and reached out to Michael with the offer. He happily accepted and is now enrolled in the Broadcasting and Media Communications program. 

This week, we chatted with Michael to find out how his life has changed since going back to school. Here are the highlights of our conversation.

Updated February 2023

You may have heard that traditional media is going the way of the dinosaurs. After all, the way we consume content now is vastly different than it was a couple of decades ago.

With all the changes that are impacting the industry, is it still worth pursuing a broadcasting career?

The truth is there are actually more ways to make a living in this field now than ever before.

But it's important to understand the new realities of the media industry and what to expect if you're thinking about entering it.

In this post, we give an overview of current trends that are affecting the broadcasting communications sector in Canada.

We also provide important information on job options, employment outlooks, key skills, and salaries.

Explore the new world of broadcast media. Find out what this field is all about and whether it's a good fit for you.

Updated December 2022

People will tell you that starting a career in broadcasting is incredibly difficult. So you should prepare yourself for a gruelling journey, countless rejections, and years of working as a lowly assistant. 

And while it’s true that most newcomers start at the bottom, there are far more opportunities to advance and succeed than people realize. The broadcasting and media communications industry is truly vast.  

There are many career paths to choose from; many ways to nurture your talents and find your niche.What do you need to get started? You need a good strategy. 

Photo: Austin Siragusa, Broadcasting and Media Communication program graduate

Updated January, 2021.

Think the broadcasting industry is impossible to break into, and you'll never land a decent job straight out of college?

Been told that your goal of becoming an on-air host or reporter is just a pipe dream?

Meet Austin Siragusa. He's living proof that breaking into broadcasting (and landing a great job) isn't so far-fetched after all.

Austin landed his first broadcasting gig before he even completed Herzing's training program in 2016.